You probably have noticed when you click on a product on the LEGO website it will say VIP points and have a number. What does this mean? In this article, we will answer that question and tell you how you can earn points towards future LEGO purchases, with the LEGO VIP program.
The LEGO VIP program is LEGO’s loyalty program where you can earn points from purchases online at LEGO.com or in person at LEGO retail stores and redeem them towards purchases of LEGO products. You can also earn VIP points through participating in social media activities and promotions and clicking on emails from LEGO.com. LEGO VIP members also get access to exclusive LEGO sets and exclusive LEGO VIP rewards.
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How Does The LEGO VIP Program Work?
The Lego VIP Program works by giving you a set number of points per dollar you spend. You can also earn points by asnswering questions. You can redeem the points to buy LEGO sets online at LEGO.com and also at LEGO retail stores. But as a LEGO VIP, you also get to redeem points on other thngs such as LEGOLAND and LEGO House tickets. You can also get art prints, activity packs, coloring sheets, downloadable pictures and wallpaper.
Look out for double VIP point events. If you are able to take advantage of these events then you will build your points and therefore your savings even quicker. Certain times throughout the year, LEGO will offer 2X VIP points. Often this is in the months leading up to Christmas where you could fill your Christmas list a lot cheaper than if you were just shopping in normal retail stores.
Another benefit of becoming a LEGO VIP member is getting exclusive early access to new sets. Own the latest LEGO sets before those that are not part of the VIP program. I have taken advantage of this exclusive VIP perk many times. One example of this is when I purchased the LEGO Ideas Seinfeld set (#21328). I was able to purchase this before the general public.
LEGO VIP Members also get exclusive offers. Often, you can receive a free Lego set when you purchase a particular set. An example of this was when LEGO was offering a free Amelia Earhart tribute set with purchases over $100. This was a nice bonus exclusively for VIP embers. This set is not available for purchase by the general public. I was excited about adding this to my collection. If you do take advantage of the free set offer when you purchase something then you can either keep that free set as a bonus or sell it to make some money. I wrote an article on how to sell LEGO sets for profit if you click here.
How Do You Become A LEGO VIP?
You can sign up for the LEGO VIP program if you are 18 years of age and over and live in one of the following countries:
- Australia
- Austria
- Belgium
- Canada
- Czech Republic
- Denmark (not Greenland and the Faroe Islands)
- Estonia
- Finland
- France (not French Overseas Departments or Territories, or Monaco)
- Germany (not Heligoland)
- Greece
- Hungary
- Ireland
- Italy (not San Marino)
- Latvia
- Lithuania
- Luxembourg
- Mexico
- Netherlands
- New Zealand
- Norway
- Poland
- Portugal
- Slovakia
- Slovenia
- South Korea
- Spain
- Sweden
- Switzerland
- United Kingdom
- United States
To join the LEGO VIP program just click here to sign up at LEGO.com. Watch the video below to see how easy it is to sign up.
The Main Benefits Of The LEGO VIP Program
- Earn points from shopping online at LEGO.com and LEGO retail stores.
- Receive exclusive discounts and experiences only available to VIP members.
- Receive early access to Exclusive sets.
- Access to VIP members gifts
- Access to monthly promotions and specials.
Does It Cost Money To Be A LEGO VIP?
It is completely free to signup for the LEGO VIP program. You just have to have a LEGO ID which is also free to get.
Do LEGO VIP Points Expire?
LEGO VIP points expire after 18 months of inactivity. To prevent your LEGO VIP points from expiring, just make another purchase online at LEGO.com or at a LEGO retail store and the 18 months will reset.
Do LEGO VIP Members Get Free Shipping?
LEGO VIP members receive free shipping on orders over $35.
Is The LEGO VIP Program Worth It?
The LEGO VIP program is worth it as it is FREE to join and you earn points to redeem for discounts off LEGO sets. So if you are buying LEGO anyway, you may as well earn points to put towards money off sets in the future. This is great if you buy a lot of LEGO sets for yourself or for your kids. But is is not only money you save on LEGO sets. LEGO VIP also gives you access to exclusive offers as described above. You really have nothing to lose to join the LEGO VIP program.
How Do You Get A Physical LEGO VIP Card?
Physical LEGO VIP cards are only available in certain countries. The countries the physical cards are available in are:
- Austria
- Belgium
- Canada
- Denmark
- France
- Germany
- Sweden
- United Kingdom
- United States
If you do not live in one of these countries then you will not be able to get a physical card – but a physical card is not necessary. Anyone that signs up for the LEGO VIP program, automatically receives a digital card which you can use in a LEGO retail store on your phone or mobile device. You don’t even need a digital card either. All you need is to tell the LEGO store your email address you signed up for the VIP program with at checkout and you will receive your VIP points. This is what I do whenever I visit an actual LEGO store. I usually just purchase online at LEGO.com so I don’t have to run to the LEGO store.
How Many LEGO VIP Points Do You Get Per Dollar?
The table below shows exactly how many VIP points you earn for every dollar you spend. You see that the points you earn differe depending on where you live in the world.
| Currency | Points |
|---|---|
| 1 Australian Dollar | 4.5 points…………………… |
| 1 British Pound Sterling | 8 Points |
| 1 Canadian Dollar | 5 Points |
| 1 Czech Koruna | 0.30 Points |
| 1 Danish Krona | 1 Point |
| 1 Euro | 7.50 Points |
| 100 Hungarian Forint | 2 Points |
| 1 Mexican Peso | 0.35 Points |
| 1 New Zealand Dollar | 4 Points |
| 1 Norwegian Krone | 0.75 Points |
| 1 Polish Zloty | 1.5 Points |
| 100 South Korean Won | 0.55 Points |
| 1 Swedish Krona | 0.75 Points |
| 1 Swiss Franc | 6.5 Points |
| 1 US Dollar | 6.5 Points |
Final Thoughts
So there you have it! We have discussed how you can earn points for free for future LEGO purchases through the LEGO VIP program. Signup and become a LEGO VIP today!